Teaching Recruitment Campaign
Agency: Manning Gottlieb OMD
Specialist: Posterscope
Objectives
2021 saw the highest number of teacher vacancies since 2010, and 59% of the target for recruiting trainees for Initial Teacher was achieved in 2022/23
As part of the Government’s teaching recruitment drive, the objective was to target students in their students unions across the country, for maximum impact
Execution
- 18th Sep – 29th October
- 91 university campuses
- Fully National
- 308 screens
- 7,839,763 Footfall
- 11,382,468 Impacts
* Estimated 2-weeks
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