Connect with the next generation of consumers
Reach 16 to 18 year old students at colleges across the UK
Teenagers are a powerhouse in the UK economy, contributing a staggering £1.7 billion annually. The retail sector benefits the most from their spending habits, encompassing 84% of their expenditure on clothing, social activities, food, and gaming.
Notably, boys outspend girls sixfold on gaming-related purchases.
Remarkably, 22% of teens opt for second-hand purchases via platforms like Depop and Facebook Marketplace, with nearly half (49%) finding it trendy to score good bargains.
Furthermore, 48% of teen shoppers prefer thrift shopping to allocate more funds to other purchases, while 27% prioritise sustainability in their shopping choices
Source: https://www.onefamily.cos
40ᐩ
4 and 6-sheet posters
50ᐩ
colleges
£1.7 billion
Teens contribute £1.7 billion to the UK economy every year.
84%
of young people spend money on clothes, socialising, food & gaming.
Subscribe
Want to stay up to date on news from Eighteen-24?
Sign up for our newsletter.